Michael Samuels provides legal services to FSBO and other real estate clients in Cincinnati and throughout Ohio.

How to sell your home on your own

On Behalf of | May 27, 2023 | FSBO

Are you considering selling your home on your own? Selling a property can be a complex and challenging process. But with the right knowledge and strategies, you can successfully navigate the real estate market. Before you dive into selling your home, it’s essential to have a clear understanding of the current real estate market.

Conduct thorough research on your local market trends, recent sales in your neighborhood, and the average time it takes for homes to sell. This information will help you set a competitive and realistic asking price for your property. In the meantime, here are things you can do to help position yourself for success.

Preparing your home for sale

First impressions matter when it comes to selling a home. Therefore, to attract potential buyers and achieve the best possible price, you should invest time and effort in preparing your home for sale. Start by decluttering and removing any personal items, such as family photos or unique decorations. This allows potential buyers to envision themselves living in the space and creates a more neutral and inviting atmosphere.

You should also ensure your home is thoroughly cleaned, from top to bottom. Consider professional cleaning services if necessary. Once the house is clean, invitingly arrange the furniture and add tasteful decorations to help create a warm and welcoming ambiance.

Don’t forget to address any necessary repairs or maintenance issues in your home before you open it for viewing. For example, replace broken fixtures, fix leaky faucets and touch up any chipped paint. If your budget allows, consider making strategic upgrades that can add value to your property, such as a fresh coat of paint or updated appliances.

Marketing and promoting your home

Effective marketing is essential to reach a wide audience of potential buyers. You can start by investing in professional photography to showcase your home’s best features. High-quality images can attract attention online and help make a lasting impression on potential buyers.

It would be best to craft a captivating and informative listing description highlighting your home’s unique selling points. Emphasize key features, such as renovated areas, spacious rooms or a beautiful backyard. In addition, use descriptive language to evoke interest and entice buyers to schedule a viewing.

Selling your home on your own is a rewarding endeavor that can save you money and provide a sense of accomplishment. Remember to conduct thorough research, present your home in the best possible light and effectively market to potential buyers to increase your chances of success.